"We have a lead."
Detectives aren't the only ones enthusiastic about leads — marketers are, too. We use leads to build lasting relationships with new people; to provide solutions to whatever problems they face in their lives. The real mystery is generating a lead to begin that journey, but none too great for the inquisitive marketer or salesperson.
Learn all about the Bandwagon Effect, newsjacking, and many more lead generation tips in this exclusive guide.
